- NSFW – Language & other things your boss won’t want you to see while you’re at work.
- Skip to 1:16 to get past the blue disclaimer screen of death.
- Skip to 4:23 to get into the meat of the opening. (It’s actually a pretty good podcast once you get past the technical miscues.)
Tonight we tried to run our first live podcast. It didn’t go so well.
It’s kind of ironic actually. We pre-produced a funny intro video that showed us screwing up the live stream, and then actually screwed up the live stream. We thought it would be a funny way to open up our new live segment, but it turns out the joke was on us.
At the end of the day, we did run into some technical difficulties, but the truth is that we should have been more prepared.
In typical Raymmar fashion, I wanted to go all in, without really knowing the depth of the water I was jumping into. But don’t worry, I’m a good swimmer. Over time, I know this will all get better, and even though we screwed up, we did a lot of things right.
To be completely honest, my biggest concern was letting all of you down. Those of you who wanted to watch, but couldn’t. Those who set aside time to be there and then found a blank screen when you showed up. I want to personally apologize for that. This is all part of a learning process, and I appreciate your patience as we figure it all out.
And even though we did not “succeed,” we did learn a few lessons from fucking up our first live stream.
1: Test Everything… Twice
We thought we double checked everything, but in the end, it was something simple that did us in.
We tested the ability to broadcast live before the show and it worked perfectly. Then, in an effort to optimize the production process, I decided to use the auto broadcast feature on the encoding software we are using. Whoops.
After realizing that the broadcast had not begun on time, we tried again a few times manually, finally getting it to start streaming, but inadvertently starting the stream in a new feed instead of sending it to the previously scheduled event on YouTube. This created a new URL for our broadcast, which meant we actually did broadcast live last night, but unfortunately not many people saw it.
2: Give Yourself Twice the Time
If this is your first time trying to produce a show live, you should plan on spending twice the amount of time you think it is going to take you, if not more. There are all sorts of hidden hurdles that will jump out to derail you so make sure you give yourself enough time to navigate all of the obstacles that are bound to pop up.
Tyler and I worked our assess off in the weeks leading up to this live stream, trying to produce a few of the segments ahead of the show, but timing them up, cutting them just right, and packaging everything up for the live broadcast was more time consuming that we initially expected. And although we messed up big time, we did get a few things right, and I look forward to learning more on the way towards the bigger vision.
3: Keep It Simple Stupid!
We tried to complicate the show in an attempt to tell a better story. But at the end of the day, those complications cost us the quality we were looking for. Moving forward we will simplify the entire process to eliminate some of the moving parts.
Additionally, I feel like as I am typing these “lessons,” I am just repeating things to myself that I knew before we started. I guess I just thought we could pull it off, and to be honest, we almost did. Unfortunately, in the world of live broadcasts, “almost” is about as good as not-at-all.
4: Keep it Short
In retrospect, trying to do a full hour for our first live stream might have been a little too ambitious. We may need to take some time to build our audience before too many people devote an hour of their day to tune in live.
We definitely should have spent more time working on shorter segments, producing them ahead of time, and then getting a feel for how to string them all together over time. Instead we tried to cram a months worth of work into a week and a half. This leaves the podcast feeling a little scatter brained. Not to mention, the fact that I am the talent and the producer, which made it hard for me to direct my focus completely in one place.
Moving forward, we will stick to telling short stories, and then we will start a recap show where we talk about all of the content we have created since our last recap. Maybe we start this once a month, and slowly move towards a more regular show schedule.
5: Practice Practice Practice
We were under the gun to get all of the content produced ahead of time, and at the cost of doing one thing right, we did it all wrong. We left ourselves no time for a dry run, or dress rehearsal. We should have failed inside of test run, not on live airtime.
At the end of the day, I think we were just a little too ambitious here, and I think we learned some valuable lessons, even if we did screw some things up.
And if I am being completely honest, I think this makes for a way more interesting start up story.
For those who made it all the way down to this part of the article, then you might want to bounce around the first show below. We’re not going to make a big stink about it, but I am going to leave it up as a reminder of where we started.
We also think it might be a good faith gesture to our audience, to show that this is all part of a learning curve, and that we are planning on sharing everything on this journey with you. Even the shitty parts.
So stay tuned, I promise this will all get better as we go.
Until then, thanks for your patience.
Kyle, thanks for leaving your thoughts. I struggled with whether to leave it up, but this is intended to be a learning experience for me as well as my audience, so I decided to leave it up. If anything, I figure it’s a good faith effort to show people that we are really just starting from the ground floor, and hoping to turn this into something much bigger.
Love your enthusiasm.
What a self-fulfilling prophecy… Keep your mind positive next time! :)
@ben thanks for the feedback, but I disagree. I like the self deprecating humor, and we would have made mistakes regardless of what the intro was about.
I am happy you had the courage to post this even though it may have seemed like a total mess! It’s a PERFECT example of what it takes to succeed as an entrepreneur, as we must all come to know failure in order to ever achieve success. This was a simple hiccup. However, through persistence and perseverance, you turned what COULD have been a failure, into yet another LESSON for all of your viewers. Keep it up Raymmar! Keep MAKING. Keep DOING. Keep MAKING a difference with what you are DOING!! – SeedRegion1